Colorado Proud to Present Free Marketing Webinar Series Leading into Selling Season

Broomfield, Colo. – The Department of Agriculture is offering six FREE virtual marketing webinars this spring to help educate ag and food business owners on state-of-the-art ways to connect with consumers through the latest public relations, marketing, branding and social media strategies.

Colorado Proud has teamed up with ROOT Marketing & PR to offer the free webinars every other Thursday from 12:00 -1:00 p.m. beginning April 8. Each session will include time for live Q&A. The webinars will be recorded and available to Colorado Proud members any time. Read full descriptions of each webinar on the department of agriculture’s website.

“These webinars will connect business owners with industry leaders and provide valuable information to help them succeed,” said Danielle Trotta, Colorado Proud program manager. “The presenters are actively engaged in the food system public relations world, and are excited to share their expertise with others.”

Each of the six workshops will focus on a key topic related to successful consumer marketing this selling season:


April 8th – Public Relations 101 – Live Q&A     
Kuvy Ax, ROOT PR and Marketing

April 22nd – How to Plan a Social Media Content Calendar – Live Q&A
Josephine Agrawal, ROOT PR and Marketing

May 6th – Branding: Stand Out for Success – Live Q&A
Kristine Root, ROOT PR and Marketing

May 22nd – Planning, Strategy, and PR Tactics for 2021 – Live Q&A
Emily Tracy, ROOT PR and Marketing

June 3rd – Instagram Strategy for Small Business – Live Q&A
Josephine Agrawal, ROOT PR and Marketing

June 17th – Marketing Strategy: Determine the Right Marketing Channels to Maximize your Investments – Live Q&A
Kristine Root, ROOT PR and Marketing

Register here via Zoom for each event, and contact Danielle Trotta at 303-869-9176 or Danielle.Trotta@state.co.us for more information.

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Colorado Proud is a program of the Colorado Department of Agriculture that promotes food and agricultural products grown, raised or made in Colorado. The program’s 2,900 members include growers, processors, schools, restaurants and retailers statewide.

colorado.gov/ag

By Brian Allmer - The BARN

Brian Allmer & the BARN are members of the National Association of Farm Broadcasting (NAFB), the Colorado FFA Foundation, the Colorado 4H Foundation, the Colorado Farm Show Marketing Committee, 1867 Club Board Member, Denver Ag & Livestock Club Member, the Weld County Fair Board, the Briggsdale FFA Advisory Council, Briggsdale 4H Club Beef Leader & Founder / Coordinator of the Briggsdale Classic Open Jackpot Show.