Larry Schnell Installed as LMA President for 2020-2022 Term

OVERLAND PARK, Kan. (August 26, 2020) – Larry Schnell of Stockmen’s Livestock Exchange in Dickinson, North Dakota, was installed president of the Livestock Marketing Association (LMA) at the 2020 Annual LMA Membership Meeting, held virtually on Sunday, August 23. Schnell will complete a two-year term leading the nation’s largest, livestock marketing trade association that represents more than 800 local livestock auction markets and allied businesses.

Schnell’s family holds a strong history in the livestock marketing industry. In 1937, Schnell’s grandfather, Ray, founded Schnell’s Livestock Auction Market in Dickinson, N.D., using chicken wire fence for a sale ring. In 1977, Schnell became partners with his father and two other individuals, taking over as general manager in 1985. Currently, Stockmen’s Livestock Exchange has two locations in Dickinson and is owned by Larry and his partner, James Erickson.
As LMA President and a market owner, Schnell is actively involved in several livestock industry issues, including the ongoing Department of Justice (DOJ) and U.S. Department of Agriculture (USDA) packer investigations.
“At this time, the most important industry issue we face is the finished cattle pricing system and how to make it more equitable,” Schnell said. “LMA has been very strong in supporting USDA’s and the DOJ’s investigations looking into the pricing system and seeing if there is anything illegal or unfair. We need to find a competitive pricing mechanism that better serves the cattle producers and cattle feeders our members work so heavily with.”
Additionally, Schnell looks forward to serving his two-year term as president, and continued involvement with LMA and its members.
“I look forward to working with the other committee members, and especially our members across the nation, on topics important to the cattle industry,” Schnell said. “I believe that LMA is a very effective organization for the industry and we hope to keep it that way.”
Aside from LMA, Schnell is also involved in a variety of other organizations and activities. He was formerly the Chairman of the North Dakota Beef Council, Regional Vice President for the Federation of State Beef Councils, President of the North Dakota Auctioneers Association and President of the North Dakota Livestock Marketing Associations. Schnell is a former team and calf roper, hockey coach and Elder at Evangelical Christian Church in Dickinson. He is also an avid golfer and adult bible school teacher.

About the Livestock Marketing Association

The Livestock Marketing Association, headquartered in Overland Park, Kan., is North America’s largest membership organization dedicated to supporting, representing and communicating with and for the entire livestock marketing sector. LMA has more than 800 member businesses across the U.S. and Canada. For more information, visit

By Brian Allmer - The BARN

Brian Allmer & the BARN are members of the National Association of Farm Broadcasting (NAFB), the Colorado FFA Foundation, the Colorado 4H Foundation, the Colorado Farm Show Marketing Committee, 1867 Club Board Member, Denver Ag & Livestock Club Member, the Weld County Fair Board, the Briggsdale FFA Advisory Council, Briggsdale 4H Club Beef Leader & Founder / Coordinator of the Briggsdale Classic Open Jackpot Show.