Beating the Odds: Farmers and Ag Technology Leaders to Gather in Omaha to Take on Toughest Farm Economy in Generations

At 5th annual Farmer2Farmer Conference, Farmers Business Network to arm growers with the tools they need to survive and thrive in the face of ongoing headwinds
SIOUX FALLS, S.D.–Farmers Business NetworkSM(FBN), the largest independent farmer-to-farmer network, today announced an agenda for its fifth annual Farmer2Farmer Conference designed to arm growers with the tools, information and inputs they need to profit amid whipsaw trade conditions, shifting global consumer appetites and unpredictable weather.
From December 11 to 13, FBN is expecting more than 4,000 growers, ranchers, technologists and ag professionals from 42 states and 5 Canadian provinces to join together in Omaha, Neb. Representing over 33 million acres, $14 billion in annual trade, and all major commodity crops, FBN & Farmer2Farmer will help producers shape the global agricultural economy for the year ahead.
“From trade issues to industry consolidation to unpredictable weather — 2019 has been a historically tough year for farmers,” says Amol Deshpande, CEO and co-founder of FBN. “FBN is looking forward to bringing the most innovative farmers together and arming them with the tools they need to maximize profits in the 2020 season.”
This year’s conference theme is “Beat the Odds” and will feature these issues:


  • Moneyball Farming – How Farmers Can Win by Changing Strategy
  • How Farmers Will Drive The Future of the Seed Industry
  • Hemp – Creating the Next Great Crop
  • Large-scale Organic Farming & Sustainability
  • Future of Ag and Food Investing
  • Trade Wars and Protecting Your Bottom Line
FBN will also be making several major announcements about new products, services, and opportunities that will enhance their members’ financial control and protect their bottom line.
“Every year these vital conversations at Farmer2Farmer help inform the direction of our company and our offerings,” says Deshpande. “We listen closely to our farmer members at the conference and then bring those insights back to the drawing board. We’re eager to reveal our latest solutions to the most pressing problems on the farm.”
Farmer2Farmer will feature keynotes from Marcus Luttrell, decorated Navy SEAL veteran and the best-selling author of Lone Survivor, and Billy Beane, EVP of Baseball Operations for the Oakland Athletics and the subject of the popular book and film, Moneyball. Beane’s “Moneyball” approach is particularly relevant for farmers today, as it focuses on finding advantages through tough-minded, outcome-based thinking in order to get the most from limited resources.
FBN will also put on sessions and hands-on demos of how FBN Crop MarketingFBN HealthF2F GeneticsFBN Community, FBN Finance can work to drive profits across their operations. Leading industry analysts and investors will also be in attendance, maximizing networking opportunities. In addition, there will be several special offers and promotions made available only to those in attendance at the Farmer2Farmer event.
Creating an Independent Farm Economy to Put Farmers FirstSM
The idea for the FBN network originated from farmers who wanted to create an independent, farmer-driven information and commerce network.
Through FBN, farmers are one step closer to having a totally independent full-farm profit system: from FBN Direct’s input ecommerce platform; to FBN Analytics comprehensive agronomic-network data analytics & decision support; to FBN Crop Marketing’s premium contracts, advisory & risk management; to FBN Insurance & Health, healthcare plans for farmers.
FBN now serves more than 33 million acres of farmland across the U.S. and Canada, an area nearly the size of the state of Pennsylvania.
About Farmers Business Network, Inc.
Farmers Business Network, Inc. is an independent farmer-to-farmer network, built by and for Farmers, representing Farmers FirstSM. FBN members receive comprehensive farm benchmarking, real world seed performance, input optimization and pricing analytics based on over 160 million acre events of real-world precision agronomic data.
The FBN Direct e-commerce platform provides national, transparent pricing on ag chemicals, fertilizers, seeds, technology and services. FBN Crop Marketing provides farms premium contracts, production contracts, risk management, and price intelligence.
The FBN network has grown to cover more than 33 million acres of member farms in the U.S. and Canada. Blending the best of Midwestern agricultural roots and Silicon Valley technology, the company has offices in San Carlos, Calif., and a National Operations Center in Sioux Falls, S.D., and employees spanning 44 states and 6 Canadian provinces.
The FBN Network’s mission of creating a better farm economy has earned the support of world-class technology investors including GV (formerly Google Ventures), DBL Partners, Kleiner Perkins Caufield Byers LLP, Bow Capital, Acre Venture Partners, Temasek, and T. Rowe Price. To learn more, visit:
The sprout logo, “FBN”, “Farmers Business Network”, and “Farmers First” are registered trademarks or service marks of Farmers Business Network, Inc.

By Tucker Allmer - The BARN

Tucker Allmer & the BARN are members of the National Association of Farm Broadcasting (NAFB), the Colorado FFA Foundation, the Colorado 4H Foundation, the Colorado Farm Show Marketing Committee, 1867 Club Board Member, Denver Ag & Livestock Club Member, the Weld County Fair Board, the Briggsdale FFA Advisory Council, Briggsdale 4H Club Beef Leader & Founder / Coordinator of the Briggsdale Classic Open Jackpot Show.

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